A 19-year-old model, Tijana Radonjic from Novi Sad, Serbia, tragically lost her life during a parasailing promotional shoot in Budva, Montenegro. The incident occurred when Tijana, who was hired to boost tourism marketing, unbuckled her harness amid a panic attack while flying at 50 meters height over the Adriatic Sea. Witnesses reported she appeared calm initially but suddenly became distressed, shouting for help before falling into the sea. Emergency services confirmed her death, and footage shows her struggling with her safety gear before the fall. The parasailing company owner expressed shock and stated Tijana showed no signs of fear before the activity, suggesting her panic may have been triggered by equipment concerns or a sudden fear. Her family disputes claims that she was responsible for her death, emphasizing her bravery and innocence. The investigation is ongoing, with autopsy results awaited. Tijana’s parents shared heartfelt tributes, mourning her loss and describing her as full of life and always smiling. The tragedy has sparked widespread mourning and discussions about safety standards in adventure tourism.